About Attune Media Labs
Meaningful connection improves human wellbeing.
At Attune Media Labs, we believe that the transformative power of meaningful connection can and should be available to everyone. By leveraging the extraordinary power of emerging technologies, we can create scalable personal empathic companions or as we call them, MiM.
MiM is like talking to your friend on the phone. It is a judgement-free confidant, available anytime, anywhere on all your devices and just like us, MiM can see your expressions, hear your tone and be there for you 24/7.
Our Approach:
- Scalable, Empathic Connection – MiM leverages advanced technology to MiMic human communication, responding to the emotions behind words, tone, and expressions, just like a person would.
- Patent Protected Biometric Emotional Understanding – Patented technology (4 patents) that reads and responds to biometric emotional signals and combines that with proven psychological understanding.
- Proven to Reduce Loneliness, Anxiety, and Stress – In early trials, 86% of users reported lower loneliness, with anxiety down by 55% and stress reduced by 45% within three months.
- Privacy-Centered - Built as a Public Benefit Corporation, with a mandate to place user's wellbeing above every other concern, our highest priority is the health and safety of our users, safeguarded by privacy-first policies.
- Psychological Safety - Designed from 50+ years of clinical psychoanalytic and neuroscience experience. Defined guardrails without loss of creativity or caring.
- Pro-Social Design – Creating a safe opportunity to practice interpersonal skills & knowledge builds the user’s confidence and desire to engage with people.
- Enduring, Evolving Connection – MiM’s memory grows over time, creating session-to-session continuity with a depth that resembles human memory.
MiM, understanding what you say and everything that goes unsaid.
About Founders
Robert Bosnak, PsyA President
Robbie is a world-renowned Jungian psychoanalyst and the creator of the Embodied Imagination method, a groundbreaking approach to working with dreams and imagination that is taught and practiced worldwide. As a faculty member at Upstate Medical University and past president of the International Association for the Study of Dreams, he has made significant contributions to the field of psychoanalysis. He is also a prolific author, with 6 books translated into 12 languages. In addition to his academic achievements, Robert is a popular TikTok influencer with over 70k followers. He has been at the forefront of innovation in psychology since 1997 when he began working on computer-assisted therapy at the MIT Media Lab.
David Bosnak, MSc CEO
David brings a rare blend of engineering and creative expertise to the table. With a MS-Materials Engineering from USC, a BS-Electrical Engineering [GWU], and time at Oxford for good measure, David combines technical skill and hard-earned experience at both enterprise & startups. His background in storytelling, having produced, written and performed in various media formats paired with his deep understanding of transformer-based large language models early in their lifecycle, uniquely blends technical innovation with human-centered design. Having witnessed first-hand what the unchecked mental health crisis can do to families, David’s passion has been instrumental in shaping Attune’s groundbreaking patented product. David also holds multiple patents and has experience leading innovative solutions across various industries.
About The Team
Dr. Ekin Gedik, PhD
Dr. Ekin Gedik, PhD
Dr. Ekin Gedik, PhD
Chief Technical Officer
A former Associate Professor at the University of Delft in the Netherlands specializing in applied machine learning, social signal processing, and affective computing, Dr. Gedik leads our technical development. His extensive experience at both hands-on ML/AI development, LLM training, cloud infrastructure and runni
Chief Technical Officer
A former Associate Professor at the University of Delft in the Netherlands specializing in applied machine learning, social signal processing, and affective computing, Dr. Gedik leads our technical development. His extensive experience at both hands-on ML/AI development, LLM training, cloud infrastructure and running teams ensures that MiM leverages cutting-edge AI technology to provide personalized, empathic support with a commitment to user-centric solutions.
Paulo Machado
Dr. Ekin Gedik, PhD
Dr. Ekin Gedik, PhD
Healthcare & GTM Advisor
Paulo has over 25 years of healthcare experience, helping over 100 healthcare startups with a focus on product design and commercial growth strategies. His deep understanding of healthcare operations help ensure that MiM addresses real-world wellness challenges and integrates seamlessly into existing healthcare ecosystems.
Martyna Skowron
Dr. Ekin Gedik, PhD
Martyna Skowron
Digital Health & Policy Advisor
Harvard School of Public Health & HBS; part of team which developed Massachusetts healthcare initiative, the blue print of The Affordable Care Act; Director of Surgery at Brigham & Women’s Hospital where I initiated EHR implementation; led sales at Castlight Health; founding team at Commure Health running te
Digital Health & Policy Advisor
Harvard School of Public Health & HBS; part of team which developed Massachusetts healthcare initiative, the blue print of The Affordable Care Act; Director of Surgery at Brigham & Women’s Hospital where I initiated EHR implementation; led sales at Castlight Health; founding team at Commure Health running teams, finance, BizDev, M&A; AWS as Worldwide Head for Venture & Startups in Healthcare; World Economic Forum alum.
Andrea Werner
Dr. Ekin Gedik, PhD
Martyna Skowron
Population Health Advisor
Chief Pop Health Officer, Emplify Health
Andrea brings extensive experience in healthcare transformation and population health management. Leading efforts across business health, community and equity, and high-value care, Andrea’s insights ensure that Attune’s solutions are designed with a deep understanding of s
Population Health Advisor
Chief Pop Health Officer, Emplify Health
Andrea brings extensive experience in healthcare transformation and population health management. Leading efforts across business health, community and equity, and high-value care, Andrea’s insights ensure that Attune’s solutions are designed with a deep understanding of systemic healthcare challenges and opportunities, particularly for vulnerable populations.
Dr. Skip Rizzo, PhD
Dr. Stefan Scherer, PhD
Dr. Stefan Scherer, PhD
Founding Advisor
Albert “Skip” Rizzo is a clinical psychologist and Director of Medical Virtual Reality at the University of Southern California Institute for Creative Technologies. He is also a Research Professor with the USC Dept. of Psychiatry and at the USC Davis School of Gerontology. Over the last 20 years, Rizzo has conducted resear
Founding Advisor
Albert “Skip” Rizzo is a clinical psychologist and Director of Medical Virtual Reality at the University of Southern California Institute for Creative Technologies. He is also a Research Professor with the USC Dept. of Psychiatry and at the USC Davis School of Gerontology. Over the last 20 years, Rizzo has conducted research on the design, development and evaluation of Virtual Reality systems targeting the areas of clinical assessment, treatment and rehabilitation across the domains of psychological, cognitive and motor functioning in both healthy and clinical populations. This work has focused on PTSD, TBI, Autism, ADHD, Alzheimer’s disease, stroke and other clinical conditions.
Dr. Stefan Scherer, PhD
Dr. Stefan Scherer, PhD
Dr. Stefan Scherer, PhD
Founding Advisor
Teaching machines to communicate naturally with humans. Manager for AI Research Science at Reality Labs Research (Meta) and am researching the future of multimodal human-machine interactions for AR/VR and the metaverse. Former CTO at Emobidied, Inc, developed a fluid social interface that respects humans' natural modes of
Founding Advisor
Teaching machines to communicate naturally with humans. Manager for AI Research Science at Reality Labs Research (Meta) and am researching the future of multimodal human-machine interactions for AR/VR and the metaverse. Former CTO at Emobidied, Inc, developed a fluid social interface that respects humans' natural modes of interaction, beyond transactional verbal commands, to enable the next generation of artificial companions. Specialties: Machine Learning, Social Signal Processing, Affective Computing, Robotics, Human Computer Interaction